With Easter we want to create a fun and engaging promotion that would be a great activity to participate in. We came up with a game where we would post a new instagram post everyday with a hidden letter. The letters would spell out a specific URL code that would then take you to our prize roulette and you could win a prize that was randomly generated!

It was super fun not just for our Scoopy fans but even our team jumped in on the fun. Definitely one of our most memorable promotions and we'll definitely be bringing it back every Easter. Maybe we'll even make it bigger and better than the year before!

Can you see the hidden letter in the picture below?